Google’s AI Search now prioritises structure over keywords
You may still be focusing on rankings. Google is focusing on what its AI can understand and use.
In February 2026, the gap between ‘indexed’ and ‘AI-visible’ widened.
Day: 17 February 2026
You may still be focusing on rankings. Google is focusing on what its AI can understand and use.
In February 2026, the gap between ‘indexed’ and ‘AI-visible’ widened.